word-of-mouth

1 of 2

adjective

ˌwərd-ə(v)-ˈmau̇th How to pronounce word-of-mouth (audio)
Synonyms of word-of-mouthnext
: orally communicated
also : generated from or reliant on oral publicity
word-of-mouth customers
a word-of-mouth business

word of mouth

2 of 2

noun phrase

: oral communication
especially : oral often inadvertent publicity

Synonyms of word-of-mouth

Relevance

Adjective

See All Synonyms & Antonyms in Thesaurus

Examples of word-of-mouth in a Sentence

Adjective not having the money to run ads, the restaurant relies on word-of-mouth publicity
Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Adjective
SeTanya De Shields came to the paddle out from San Francisco after hearing about it through word-of-mouth. — Gabrielle Gillette, Mercury News, 23 June 2026 There are several reasons why a studio might opt to skip word-of-mouth screenings, particularly for a film that is not expected to have a problem reaching audiences. — Christian Zilko, IndieWire, 25 June 2026
Noun phrase
The message was surprising coming from a trainer who had gained business from word of mouth. — Taylor Romine, CNN Money, 25 June 2026 The angry crowd grew at nightfall, instigated by word of mouth and local radio broadcasts. — Michael Peregrine, Chicago Tribune, 12 June 2026 See All Example Sentences for word-of-mouth

Word History

First Known Use

Adjective

1817, in the meaning defined above

Noun Phrase

15th century, in the meaning defined above

Time Traveler
The first known use of word-of-mouth was in the 15th century

Browse Nearby Words

word of honor
word-of-mouth
word of mouth
See all Nearby Words

Cite this Entry

“Word-of-mouth.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/word-of-mouth. Accessed 7 Jul. 2026.

Copy Citation

Kids Definition

word of mouth

: spoken communication
Last Updated: - Updated example sentences
Love words? Need even more definitions?

Subscribe to America's largest dictionary and get thousands more definitions and advanced search—ad free!

Popular in Grammar & Usage

See More

Is that lie 'bald-faced' or 'bold-faced'?

'A' or 'an'? What about before 'h'? An Indefinite Article Guide

Why is '-ed' sometimes pronounced at the end of a word?

Commonly Misspelled Words

How to Use Em Dashes (—), En Dashes (–) , and Hyphens (-)
See More

Popular in Wordplay

See More

14 Phobias You Probably Haven't Heard Of

The Longest Long Words List

One-Word Oxymorons: Bittersweet, Spendthrift, and More

Ten Words Ending with a Silent ‘T’

12 Lovely and Unusual Words for the Natural World
See More

Popular

See More

Is that lie 'bald-faced' or 'bold-faced'?

14 Phobias You Probably Haven't Heard Of

The Longest Long Words List
See More

Games & Quizzes

See All
Play Quordle: Guess all four words in a limited number of tries. Each of your guesses must be a real 5-letter word.
Quordle Can you solve 4 words at once?
Play Blossom: Solve today's spelling word game by finding as many words as you can using just 7 letters. Longer words score more points.
Blossom Pick the best words!
Play Missing Letter: a crossword with a twist. Each of the 25 puzzle words start with a different letter of the alphabet. Which letter is missing?
The Missing Letter A daily crossword with a twist
hangman letters and game
Hangman Lightning Round Figure out which word fits in the blanks.
See All